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A hand holding a pin with the text "Proud to be Māori" in front of an illustration of a denim jacket with a similar pin already attached to the lapel.
Pin Your Pride: Styling Maimoa Creative Enamel Pins in Everyday Fashion
This styling guide offers creative ways to incorporate our bold enamel pin collection into your daily wardrobe, whether you're jazzing up a denim jacket, making a statement with headwear, or adding a touch of personality to your work lanyard. From casual flair to the elegance of formal attire, our styling tips ensure each pin enhances your look while empowering you to wear them with pride. Discover the versatility and depth these pins bring to any outfit, as shared by our community through heartwarming reviews, and find out how to let your personal style tell a story of cultural pride and solidarity.
A Māori educator in a traditional wharenui holds up a marker while teaching, with intricate Māori carvings in the background and a whiteboard with te reo Māori words written on it
Empowering Māori Language Learners: The Art of Correction
The revival of te reo Māori stands as a proud reflection of cultural resilience. This article explores the importance of the roles of educators and fluent speakers, which go beyond imparting knowledge to nurturing growth in a safe and encouraging learning environment. Maimoa Creative's recent poll of over 800 individuals sheds light on the emotional hurdles faced by learners— with shame, fear, and doubt top the list. It’s a call to action for fluent speakers to foster an inclusive environment that celebrates progress over perfection. An assurance that mistakes are not setbacks but essential steps in the learning process, underscoring the importance of cultural immersion and community backing in fostering a positive learning journey.
ai generated maori deity Maui and Tangaroa in ocean
Tool or Threat? Exploring the Impact of AI on Māori Culture
The fusion of Artificial Intelligence (AI) with Māori culture sparks a dynamic conversation, teetering between potential and pitfalls. Advocates draw parallels between AI and the sophisticated tools embraced by contemporary Māori artists. However, critics point to the risks, emphasising the soulless nature of AI-generated content and its potential threat to the profound nuances of te ao Māori.
traditional maori birthing items lying on whariki
Traditional Māori Birthing Practices: Insights from Tawera Trinder

In a world shaped by modern medicine, the resurgence of Māori birthing practices reflects cultural resilience. Māori midwife Tawera Trinder delves into ancient tikanga and mātauranga Māori, sharing practices that honour pregnancy, childbirth, and postpartum journeys. From tapu to whānau and whakapapa, discover their roles in welcoming new life. Addressing colonial impacts, she unveils patriarchal practices and institutionalised racism. Through empowering wānanga, Tawera ensures ancestral wisdom enriches positive, holistic experiences for parents, pēpi, and whānau.

Matariki: Embracing New Traditions and Cultural Connections
Matariki: Embracing New Traditions and Cultural Connections
Matariki, the Māori New Year, is a time of celebration, reflection, and connection. While some of us have cherished memories of Matariki celebrations rooted in our whānau, others are embarking on a journey to connect with this significant event. Whether you are a seasoned participant or new to Matariki, the joy lies in embracing the celestial significance and creating unique traditions that resonate with your whānau. Join the discussion on the power of shared experiences, the beauty of learning, and the encouragement to embrace Matariki. Let's celebrate the cultural richness of Matariki and the lasting memories it creates for generations to come.
Reclaiming Our Reo: A Journey to Raising Fluent Māori Speakers
Reclaiming Our Reo: A Journey to Raising Fluent Māori Speakers

Follow the Tamihana family's inspiring journey of reclaiming and revitalising te reo Māori, the life force of Māori culture. Discover the significance of language in shaping Māori identity and the efforts to pass it on to future generations. Learn about the transformative power of bilingualism and the joys of raising unapologetically Māori children.

Manaakitanga: Embracing the Spirit of Māori Hospitality in Your Home
Manaakitanga: Embracing the Spirit of Māori Hospitality in Your Home
Discover the essence of manaakitanga, the Māori concept of hospitality and respect. Learn how to create a welcoming and safe environment for your guests in your home. From pre-visit preparation to thoughtful gestures and meaningful conversations, this article provides tips to implement manaakitanga and ensure a positive experience for your visitors.
The Harmful Effects of the Term 'Plastic Māori' and Why It Should Be Abandoned
The Harmful Effects of the Term 'Plastic Māori' and Why It Should Be Abandoned
Discover the harmful effects of the term 'Plastic Māori' and why it should no longer be used. This article explores the meaning of the term, its impact on the Māori community, and why judging or excluding individuals based on arbitrary standards is damaging. Learn about the complexities of Māori identity and the importance of creating an inclusive and welcoming environment within the community.

Maimoa (verb): to cherish, take care of.

Maimoa Creative is passionate about promoting the Māori language and culture through unique designs, products and resources. We aim to help normalise the use of te reo Māori in everyday life, empower tangata whenua to be proud of their māoritanga, and support learners on their journey.

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