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ai generated maori deity Maui and Tangaroa in ocean
Tool or Threat? Exploring the Impact of AI on Māori Culture
The fusion of Artificial Intelligence (AI) with Māori culture sparks a dynamic conversation, teetering between potential and pitfalls. Advocates draw parallels between AI and the sophisticated tools embraced by contemporary Māori artists. However, critics point to the risks, emphasising the soulless nature of AI-generated content and its potential threat to the profound nuances of te ao Māori.

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Two folded tea towels with an illustrated recipe for Māori fry bread, wrapped with a kraft paper band labeled 'parāoa parai', next to a wooden bowl and a small white bowl of yeast, on a wooden tabletop.
Overhead view of a tea towel with an illustrated recipe for Māori fry bread, accompanied by ingredients including flour, sugar in a jar, oil in a small dish, and a ramekin of golden syrup, with a vase of yellow flowers in the background, all on a wooden surface.
Parāoa Parai Tea Towel
$30.00
Fabric drawstring bag labelled 'Pakiaka' surrounded by scattered wooden Māori letter tiles on a deep brown background.
Flat lay of Pakiaka game with its box, instruction booklet, and tiles scattered on a light green background.
Pakiaka | Te Reo Māori Word Game
$60.00
An enamel pin with the inscription "Toitū Te Tiriti" placed on a textured pumice stone, with clear white, red, and black colours and brass detailing around the edges.
A hand holding an enamel pin with the words "Toitū Te Tiriti" written in bold letters against a neutral-toned background.
'Toitū te Tiriti' Māori Enamel Badge Pin
$19.00
An enamel pin in a speech bubble shape with the inscription "Kia Kaha Te Reo Māori" placed on a textured pumice stone, with clear white, red, and black colours and brass detailing around the edges.
A hand holding an enamel pin with the words "Kia Kaha Te Reo Māori" written in bold letters against a neutral-toned background.
'Kia Kaha Te Reo Māori' Enamel Badge Pin
$19.00
Kāri Māori playing cards balancing on a natural hue māori gourd, set against lush ferns in a moody, dark setting.
Close-up of hands holding intricately designed playing cards featuring black, red and white Māori designs, emphasising their cultural uniqueness and authenticity.
Kāri Māori | Deck of Playing Cards
$30.00
'Kaiako / Teacher' Definition Print - Digital Download
'Kaiako / Teacher' Definition Print - Digital Download
'Kaiako / Teacher' Definition Print - Digital Download
$16.00
An enamel pin with the inscription "Guided by my Tūpuna" placed on a textured pumice stone, with clear white and brass colours and brass detailing around the edges.
A hand holding an enamel pin with the words "Guided By My Tūpuna" written in gold letters against a neutral-toned background.
'Guided by My Tūpuna' Māori Enamel Badge Pin
$19.00
An enamel pin in a banner shape with the inscription "Proud to be Māori" placed on a textured pumice stone, with clear white, red, and black colours and brass detailing around the edges.
A hand holding an enamel pin with the words "Proud to be Māori" written in bold letters against a neutral-toned background.
'Proud to be Māori' Enamel Badge Pin
$19.00
An enamel pin with the inscription "Reclaiming my Reo" placed on a textured pumice stone, with clear white, red, and black colours and brass detailing around the edges.
A hand holding an enamel pin with the words "Reclaiming My Reo" written in bold letters against a neutral-toned background.
'Reclaiming My Reo' Māori Enamel Badge Pin
$19.00
Proverb / quote / whakataukī / whakatauki / whakatauākī Breathe in breathe out, meditation te reo Māori / Maori art print with translation
Proverb / quote / whakataukī / whakatauki / whakatauākī Breathe in breathe out, meditation te reo Māori / Maori art print with translation
'Hā ki roto' Art Print
From $35.00
Thank you / congratulations premium te reo Māori greeting card / Maori greeting card
Thank you / congratulations premium te reo Māori greeting card / Maori greeting card
Thank you/Congratulations Greeting Card
$8.50
New baby Greeting Card
New baby Greeting Card
New baby Greeting Card
$6.50
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