Blog Posts

Fry bread (parāoa parai) is already elite on its own — crispy, fluffy, and nostalgic. But throw in toppings, and the real debate begins. Everyone’s got their favourite combo: Aunty swears by the classic butter and golden syrup, your cousin loads theirs with seafood chowder, and someone always goes full dessert mode with jam and cream.

We asked our followers to vote for their ultimate fry bread toppings, and after some tough calls (and lots of drooling), we’ve ranked the most popular 10 — with a few honourable mentions thrown in. From humble beginnings to boujee Māori street food, this is your go-to guide for how Aotearoa eats their parāoa parai.

If your puku starts rumbling, we’ve also linked our no-fail fry bread recipe so you can start stacking your own top-tier creations.

In this article, we share the behind-the-scenes journey of Kāri Māori — our Māori-inspired playing cards — and how that journey eventually led us offshore. What began as a dream to produce everything locally turned into a valuable lesson in navigating quality, sustainability, and staying true to our kaupapa. After encountering repeated challenges with local manufacturing, we made the call to move production to China — a decision that, while met with hesitation, opened new doors.

What started as a reluctant shift soon became a turning point — offering new possibilities, renewed clarity, and a deeper commitment to delivering an excellent product we’re proud of. We’re excited to share this chapter of our pakihi with you, along with the lessons we’ve learned along the way.

Whānau is a beautifully crafted pukapuka designed to help families naturally weave te reo Māori into everyday life. Created by author Donovan Te Ahunui Farnham and illustrator Rehua Wilson, the book offers simple yet meaningful phrases that nurture connection, learning, and emotional expression at home. In this feature, we explore the inspirations, creative journey, and heartfelt hopes behind Whānau — from the poetic nature of the kupu to the intuitive visual storytelling that breathes life into every page. Donovan and Rehua share how their cultural backgrounds, lived experiences, and creative challenges shaped this special taonga, offering a warm invitation for whānau to reconnect with language, laughter, and love.

Enjoy the fresh, vibrant flavours of Ika Mata with our easy and tasty recipe. This delightful dish features diced fresh fish marinated in lemon juice, mixed with crunchy cucumber, colourful capsicums, spicy chilli, then combined with coconut cream. Ideal for a quick meal or a refreshing side, Ika Mata marries simplicity with taste, offering a healthy option that’s both quick to prepare and delicious. Serve it fresh for the best texture and flavour, enjoying the natural goodness of raw fish with an islander twist.

Practical advice, tips and strategies for navigating full immersion in te reo Māori. This article provides insights into managing emotional highs and lows and building confidence in speaking, tailored for beginners aiming for meaningful progress in their reo language journey.

Now that 2024 is wrapped up, it’s time to reflect on a year of growth and challenges. In a year I dubbed my 'bold era', I emerged from a mid-year creative slump to launch a cheeky new line of bilingual greeting cards, which had been on my mind for years. Alongside creating more educational resources and making key decisions like moving some production overseas, I was continually driven to enhance our offerings. While I didn't expand our team as hoped, the foundation laid in previous years helped navigate these changes with resilience and creativity.

Learn how to incorporate te reo Māori into your daily environment with our easy DIY tutorial for making a display board for Pakiaka wooden letter tiles. This guide offers two creative and easy options using materials from local craft stores. Whether you opt for a classic wooden frame or a bold blackboard stand, these display boards are perfect for showcasing Māori proverbs or welcoming messages. Ideal for home, workplace or classroom settings, these boards are a versatile addition to your decor.